Currently I am the head Web Designer Leader in the Peruvian television channel, “ Channel 4 ” and I have been professor of Branding Identity at San Ignacio de Loyola Institute. I provide consulting services for brand construction and specialize in website creation with the Wordpress Content Management System. I work with graphical distribution management tools, sketching, css, html, blogging, wordpress, marketing 2.0, negotiation and leadership.

I graduated from the Faculty of Design and Communications from ISIL (Instituto San Ignacio de Loyola) as a Graphic Designer studying Graphic Design, after following some art studies at the National School of Fine Arts of Peru.

You can visit my blog alfabeto visual

I worked with social and commercial campaigns, and resolved projects on digital platforms as:

Participated in the design and development of corporate visual strategy and mega company’s digital media (news) and electronic commerce (e-shops).

Web Graphic Design

Actitude to learn

Adobe Cs

UX Design


july 2013 - Present


Professor of Corporate Communication

Faculty of Design and Communications of San Ignacio de Loyola Institute.
Directed students in their design projects and trademark application in the commercial presentation material.


Abr 2011 - Set 2012

e-solutions Perú

Director of Digital Media Design

Organized the visual strategy and art direction for digital media projects by leading commercial and internal communication. Participated in the design and business development for digital platforms.

Dic 2009 - Jan 2011

Digital Platform El Comercio

Web Graphic Designer

Worked in Digital Platform Group trade. Design for the following websites:,,,
Reliable for design and animated banners, design blog headers, icons, printed design projects

Oct -

Paris Web 2014


It explores the themes of Web accessibility, digital design and open standards.

2012 -

Community Management Forum 2012

Mancini (Argentina), Mendicuti (México), García (España) Lima, Perú

2012 -

Lima Design 3

Lima Design, Stefan Sagemeister en Lima Perú

2012 -

Branding 2.0

Andy Stalman, Ken Cato, Marcelo Ghio. Lima, Perú

Oct 2012 -

Branding Identity

The Branding Corporate Identity (Norberto Chaves) Bogotá, Colombia

Ene 2006 - Dic 2008

Instituto San Ignacio de Loyola

Graphic Designer

Title on belhaf of the nation in Graphic Design Editorial, Corporate and multimedia.

1999 - 2002

The National School of Fine Arts of Perú

Art Student

Drawing, painting, art history